Group Manager, Product Marketing
Adobe Software
This job is no longer accepting applications
See open jobs at Adobe Software.See open jobs similar to "Group Manager, Product Marketing" AnitaB.org.JOB LEVEL
M50EMPLOYEE ROLE
People ManagerThe Opportunity
We seek a highly motivated and strategic Product Marketing leader to join the Direct-to-Student team in Adobe’s Higher Education business. This is an outstanding chance to be on the team that is driving the D2C strategy for new product lines relevant to student audiences globally. You will use market trends and customer insights to build targeted audience segments, expand personas & lineups, craft compelling messaging, and identify key use cases to increase market penetration.
What you'll do
Develop and implement effective product marketing strategies that generate demand
Critically evaluate new growth opportunities and provide guidance on prioritization
Work closely with multiple cross-functional teams to plan, implement, and optimize. You will be expected to bring clarity and direction in a matrixed org, while aligning teams with different goals and strong opinions around a common vision.
Build compelling product positioning, value prop messaging, and competitive differentiation to ensure Adobe’s products stand out in a competitive marketplace.
Lead market research efforts to understand customer needs, market trends, and competitive landscape, providing actionable insights to the team.
Produce high-quality marketing content for acquisition through digital channels
What you need to succeed
Degree or a minimum of 12-15 years of experience that is equivalent
Proven PMM track record, preferably within the tech or digital space
Outstanding communication and storytelling skills
Strong analytical approach with the ability to use data to make informed decisions
Entrepreneurial attitude with a passion for leading 0-to-1 marketing initiatives
Collaborative spirit and the ability to work effectively in a fast-paced environment
Passion for digital experiences and a deep understanding of Adobe’s product offerings
At Adobe, for sales roles starting salaries are expressed as total target compensation (TTC = base + commission), and short-term incentives are in the form of sales commission plans. Non-sales roles starting salaries are expressed as base salary and short-term incentives are in the form of the Annual Incentive Plan (AIP).
In addition, certain roles may be eligible for long-term incentives in the form of a new hire equity award.
State-Specific Notices:
California:
Fair Chance Ordinances
Adobe will consider qualified applicants with arrest or conviction records for employment in accordance with state and local laws and “fair chance” ordinances.
Colorado:
Application Window Notice
If this role is open to hiring in Colorado (as listed on the job posting), the application window will remain open until at least the date and time stated above in Pacific Time, in compliance with Colorado pay transparency regulations. If this role does not have Colorado listed as a hiring location, no specific application window applies, and the posting may close at any time based on hiring needs.
Massachusetts:
Massachusetts Legal Notice
It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
Internal Opportunities
Creativity, curiosity, and constant learning are celebrated aspects of your career growth journey. We’re glad that you’re pursuing a new opportunity at Adobe!
Put your best foot forward:
1. Update your Resume/CV and Workday profile – don’t forget to include your uniquely ‘Adobe’ experiences and volunteer work.
2. Visit the Internal Mobility page on Inside Adobe to learn more about the process and set up a job alert for roles you’re interested in.
3. Check out these tips to help you prep for interviews.
4. If you are applying for a role outside of your current country, ensure you review the International Resources for Relocating Employees on Inside Adobe, including the impacts to your Benefits, AIP, Equity & Payroll.
Once you apply for a role via Workday, the Talent Team will reach out to you within 2 weeks. If you move into the official interview process with the hiring team, make sure you inform your manager so they can champion your career growth.
At Adobe, you will be immersed in an exceptional work environment that is recognized around the world. You will also be surrounded by colleagues who are committed to helping each other grow through our unique Check-In approach where ongoing feedback flows freely. If you’re looking to make an impact, Adobe's the place for you. Discover what our employees are saying about their career experiences on the Adobe Life blog and explore the meaningful benefits we offer.
Adobe is proud to be an Equal Employment Opportunity employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other applicable characteristics protected by law. Learn more.
Adobe aims to make Adobe.com accessible to any and all users. If you have a disability or special need that requires accommodation to navigate our website or complete the application process, email accommodations@adobe.com or call (408) 536-3015.
This job is no longer accepting applications
See open jobs at Adobe Software.See open jobs similar to "Group Manager, Product Marketing" AnitaB.org.