Director of Product - Sports Partnerships
Adobe Software
Our Company
Changing the world through digital experiences is what Adobe’s all about. We give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences! We’re passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen.
We’re on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours!
Our Company
Changing the world through digital experiences is what Adobe is all about. We give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences! We’re passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen. We seek top talent and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity.
About Adobe Express and our Sports Partnerships
Adobe Express is the quick and easy creative-anything app for on-brand content. The Adobe Express developer platform empowers our partners and customers to seamlessly integrate Express’s generative and editing superpowers into their third-party websites and applications. We enable their users to create and publish branded content without leaving their workflow. Fan engagement is the fastest-growing part of our partner ecosystem, powered by a combination of custom content, multi-channel marketing, and deep product integrations with Adobe Express.
The Opportunity
We are seeking a dynamic and product-minded executive to be the general manager for a key partnership with a global sports league. In this role, you will be responsible for managing the relationship across companies and delivering a delightful and seamless fan experiences across all surfaces and channels. You will define the broader strategy and direction, lead complex projects to execution and results (including overall growth and retention), “zero in” on top partner and fan challenges, and ensure proactive problem resolution. This role offers the opportunity to shape a transformative partnership that will drive GTM innovation and build significant business impact!
What You’ll Do
Define and implement a comprehensive strategy for achieving global reach for Adobe Express with league activations across web and mobile applications, omni-channel marketing, and sporting events.
Build and sustain executive-level relationships with the sports league, ensuring alignment of objectives and encouraging trust.
Collaborate with internal Adobe teams (e.g., product, design, content, marketing, legal) to ensure seamless execution of partnership initiatives.
Collaborate with Adobe product leaders to identify new opportunities to drive adoption and use of Adobe products by league employees and fans.
Develop metrics to measure partnership success and regularly update executive leadership.
Act as the “voice of the partner” and their fan base to identify challenges or misalignments and seek resolution.
Cultivate a deep understanding of professional sports, industry trends, and the broader market landscape to develop the partnership roadmap.
Provide monthly updates to leadership on the status and performance of the partnership - what’s working, what’s not, and what we do about it.
What You’ll Bring
Proven Experience. 15+ years of experience in product management, strategic partnerships, or business development, including both strategy and execution. 5+ years driving large-scale transformation partnerships with a B2C component and measurable results in terms of users, revenue, or both.
Communication and Relationship Skills. Strong executive presence. Can communicate complex concepts clearly and succinctly both in writing and in meetings. Comfortable building relationships across a matrixed organization and working with collaborators at all levels.
Teamwork. Experience leading cross-functional teams in a fast-paced environment through influence rather than direct authority. Ability to align diverse objectives into cohesive strategies that rally the team towards a shared goal.
Product Savvy. Experience delivering product experiences and marketing campaigns that delight end users and achieve business goals. Ability to work directly with product managers, product and content design, and engineering as needed.
Ecosystem Mentality. Solid understanding of corporate ecosystems, including product, content, marketing, operations, and finance/legal. Understanding of how partnerships can move the needle at scale with the right approach, necessary alignment, and coordinated execution.
Analysis and Storytelling. Strong analytical abilities for evaluating partnership opportunities and performance. Ability to share those results along with compelling stories that craft the broader narrative around impact.
Preferred Qualifications
Education: Bachelor’s degree or equivalent experience. MBA or advanced technical degree is a plus.
Creative Tools Experience: Familiarity with design software, content creation platforms, and/or creative workflows.
Passion for Professional Sports: Deep familiarity with sports leagues and teams, especially teams’ social and digital footprints and fan engagement around digital content.
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