Sr. Partner Marketing Manager, Tech COE GenAI Partner Marketing
Amazon
DESCRIPTION
This highly visible role will work across AWS Software & Technology partners globally to develop and implement strategic plans that include building awareness, generating demand and driving pipeline and revenue. The ideal candidate will have a deep understanding of B2B marketing strategies, coupled with hands-on experience in integrated marketing, digital demand generation, and partner or alliance marketing. You will be the subject matter expert for marketing partner solutions with and through partners across sales segments and geographies.
The role will partner with product, field, brand, digital, partner marketing teams and agencies to define and execute a global demand, content and campaign strategy that drives acquisition and engagement. You will develop targeted marketing programs aligned with business priorities that engage and nurture prospects throughout the buyer's journey, measuring and optimizing performance against goals and ultimately driving conversion and revenue growth. You will work closely with partners and our Geo based partner teams to help execute these programs regionally and be an expert resource on marketing processes and guidelines for partners.
This role requires a proven leader with the demonstrated ability to think strategically to build and convey compelling value propositions and content with technology partners. They will work closely with partners, partner management and marketing teams to identify specific use-cases, customer personas and industry verticals to build and deliver joint value propositions for using AWS.
The ideal candidate will have creative ideas, extensive analytic and data-driven customer demand generation experience and a proven track record of driving successful demand generation programs. The ability to effectively communicate across both technical and non-technical audiences is critical. You should be detail-oriented and organized, capable of handling multiple projects at once, and comfortable dealing with ambiguity and rapidly changing priorities. A solid understanding of the cloud landscape and software providers are critical to this role.
At AWS we prize innovation, agility and a builder mentality. The organization is purposefully flat to enable fast decision-making and we are empowered to resolve issues, deliver new ideas and optimize existing ones that serve our customers. This is an individual contributor role that is both strategic and tactical where you will ideate, build, execute, measure, and optimize programs that deliver value to customers and partners as both the musician and the composer.
This is a unique opportunity to play a key role in an incredibly fast-growing business where you will work with some of the leading technology providers. AWS gives customers secure, scalable, global cloud infrastructure while paying only for what they use. Scaling through partners is a key part of how we help customers move to cloud services that power strategic workloads. If you have an entrepreneurial spirit, a history of success creating high-impact partner marketing programs, experience with large, ISV partners, and love helping partners reach their full potential, this position might be just for you.
About the team
Diverse Experiences
Amazon values diverse experiences. Even if you do not meet all of the preferred qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn’t followed a traditional path, or includes alternative experiences, don’t let it stop you from applying.
Why AWS
Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating — that’s why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.
Work/Life Balance
We value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why we strive for flexibility as part of our working culture. When we feel supported in the workplace and at home, there’s nothing we can’t achieve in the cloud.
Inclusive Team Culture
Here at AWS, it’s in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences, inspire us to never stop embracing our uniqueness.
Mentorship and Career Growth
We’re continuously raising our performance bar as we strive to become Earth’s Best Employer. That’s why you’ll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional.