Product Marketing Manager, Amazon Fuse
Amazon
DESCRIPTION
The Fuse team works across Amazon to bring services including Prime and Prime Video to customers through relationships with mobile operators, media distribution companies and other segments worldwide. We help our partners leverage Amazon’s services to drive differentiated offerings and streamlined access for their customers.
ABOUT ROLE
We are seeking a talented, motivated Product Marketing Manager to support Lifecycle Marketing, to build amazing programs that deliver high impact campaigns and best-in-class customer journeys driving great experiences for customers and great results. In this role, you are accountable for driving the overall execution for a large organizational goal focused on adapting the central products for NA, LatAm and EU customers. You are able to design the marketing channels, content, analyze data, drive improvements that are quantified with metrics, and influence and drive large initiatives across internal/external teams to improve the customer experience.
ABOUT YOU
The ideal candidate for this role will have a strong passion for data and analytics and leveraging this to develop marketing programs that are innovative and achieve business goals. You operate from a customer-first perspective to understand user journeys and identify opportunities to improve CX, collaborate with cross-functional teams and stakeholders to drive marketing campaigns, and exhibit a willingness to roll up your sleeves and do whatever is necessary. To be successful you’ll need to be a strong communicator who can earn trust with key stakeholders across multiple teams and locales. If you are organized, analytical, and creative, with an interest to own your program strategy end to end, this is a great role for you.
Key job responsibilities
- Partner with global Sr. Product Marketing Managers, Product Managers and regional team members to execute product marketing strategies that drive awareness, adoption, and growth.
- Collaborate with cross-functional teams to align messaging, positioning, and marketing initiatives that make Amazon an attractive place for partners to grow their business.
- Generate deep insights about customers that increases their conversion from the marketing journeys across communications and CXs
- End to end ownership of outbound channels and marketing programs via these, including executing and analyzing marketing campaigns, making continuous improvements based on performance, trends, and insights via tests and optimization
- Liaise with product and regional marketing team members to benchmark, leverage best practices and testing plans
- Excellent communication (verbal and written) and collaboration skills and present high-quality documents to leadership
- Stellar problem solving and issue resolution skills with the ability to work effectively across stakeholders while maintaining quality and attention to detail