Creative Director - AI Dubbing, Prime Video Localization Enablement & Accessibility Program (LEAP) Team
Amazon
Description
Come build the future of entertainment with us! Are you interested in shaping the future of movies and television? Do you want to define the next generation of how and what Amazon customers are watching?
Prime Video is a premium streaming service that offers customers a vast collection of TV shows, movies and live events - all with the ease of finding what they love to watch in one place. We offer customers thousands of popular movies and TV shows including Amazon Originals and exclusive licensed content to exciting live sports events. We also offer our members the opportunity to subscribe to add-on channels which they can cancel at anytime and to rent or buy new release movies and TV box sets on the Prime Video Store. Prime Video is a fast-paced, growth-oriented business - available in over 240 countries and territories worldwide. The team works in a dynamic environment where innovating on behalf of our customers is at the heart of everything we do. If this sounds exciting to you, please read on.
The Prime Video Localization Enablement & Accessibility Program (LEAP) team is seeking an innovative Creative Director to spearhead the creative vision for its AI-enabled dubbing platform. In this pivotal role, you will define the artistic and emotional standards for AI-enabled dubbing solutions, ensuring seamless integration of technology with human creativity to deliver globally accessible, culturally resonant content. You will lead the development of hybrid workflows that blend AI efficiency with artistic and culturally-relevant refinement, oversee quality and ethical guidelines, and drive global expansion of AI-enabled dubbing capabilities. This position requires a proven leader with deep expertise in creative direction, cross-cultural storytelling, and AI-media innovation, ready to set new industry benchmarks for immersive, emotionally authentic international storytelling at scale.
Key job responsibilities
- Set the Bar for Creative Vision & Strategy: Establish the creative direction for AI-assisted dubbing, ensuring AI-generated voiceovers preserve emotional nuance, tone, and cultural context. Collaborate with AI engineers and localization experts to refine algorithms for voice synthesis, lip-sync accuracy, and dialect adaptation.
- Enable AI-Human Collaboration: Design hybrid workflows where AI handles initial dubbing, and human talent refines delivery, timing, and emotional depth. Where human intervention is necessary, maintain consistency between AI-generated and human-dubbed segments.
- Compliance to Quality High Standards: Ensure AI dubbing meets Prime Video’s customer quality benchmarks (e.g., clarity, synchronization, cultural sensitivity, and more) through rigorous testing and feedback loops with quality experts.
- Global Expansion & Innovation: Identify opportunities and set up creative workflows to expand AI dubbing to new languages and content types (e.g., anime, documentaries, live-action).
- Demonstrate Cross-Functional Leadership: Partner with product, engineering, and marketing teams to align dubbing technology with viewer experience goals. Champion thought leadership through industry talks, white papers, and collaborations with creators advocating AI-augmented storytelling.