MKTG Scaling & Infrastructure PM, Prime Video, MKTG AI, Automation & Tooling
Amazon
Description
Prime Video Marketing is transforming how we create marketing assets globally through AI and automation. We seek a Program Manager to establish new operating models that enable scalable AI deployment across our marketing workflows. You will serve as the connection point between Marketing Operations teams and Technology partners, building the processes and infrastructure needed for successful cross-functional collaboration. This role requires you to reset expectations, consolidate information flows, and create sustainable frameworks that accelerate our transformation from traditional workflows to AI-first operations.
Key job responsibilities
- Lead alignment meetings with Technology Product Managers, Technical Program Managers, and Marketing stakeholders to establish clear role definitions and support models
- Facilitate discovery sessions across marketing workstreams to identify patterns, gaps, and automation opportunities
- Maintain a centralized repository for business requirements, decisions, prioritization, and end-to-end documentation from requirement to released feature
- Partner with Technology teams to translate marketing needs into technical requirements and communicate technical constraints to marketing stakeholders
- Create go-to-market plans and execute change management strategies to drive adoption of AI automation solutions
- Present AI and automation roadmaps to Marketing leadership, gathering input on strategic priorities and building organizational support
A day in the life
You start your morning reviewing the latest feature requests in the centralized repository, identifying which need clarification before the afternoon sync with PV Tech. Mid-morning, you facilitate a discovery session with a marketing team exploring automation opportunities for their campaign workflows. After lunch, you meet with Technology partners to discuss technical feasibility for upcoming features, then translate those insights into clear updates for marketing stakeholders. You spend the afternoon updating process documentation and preparing adoption metrics for next week's leadership review. Before end of day, you connect with a marketing team struggling with a new AI tool, providing coaching to accelerate their adoption.