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Principal Product Manager - Technical, Ads Localization

Amazon

Amazon

Product, IT
New York, NY, USA
Posted on Mar 11, 2026

Description

At Amazon Ads, we’re re-imagining the advertising landscape through advanced generative AI technologies and AI agents, revolutionizing how millions of customers discover products and engage with brands online. We are at the forefront of re-inventing advertising experiences, bridging human creativity with artificial intelligence to transform every aspect of the advertising lifecycle from ad creation and optimization to performance analysis and customer insights.

We are a passionate group of innovators dedicated to developing responsible and intelligent AI technologies that balance the needs of advertisers, enhance the shopping experience, and deliver results to both. If you're energized by solving complex challenges and pushing the boundaries of what's possible with AI, join us in shaping the future of advertising.

Amazon is looking for a Principal Technical Product Manager to lead the development of Ads Localization agentic and ML-driven experiences to help customers find and discover new products and engage with brands and sellers on Amazon.

Key job responsibilities
As a product leader on Ads Localization Core Infra, you will:

- Own the vision and strategy for building AI and ML-driven Localization products and features
- Write documents that work backwards from different types of customers, including advertisers and agent builders
- Dive deep into competitive and existing Amazon offerings
- Partner effectively with other leaders in product, design, engineering, science and business intelligence to influence priorities and drive alignment
- Plan and deliver on executive level goals to deliver proof of concept as well as production scale solutions
- Exhibit excellent judgment on how to prioritize between emerging technologies and existing ones for right sized features, architectural improvements and revenue entitlement
- Monitor project execution and ensuring that the delivery is to the appropriate levels of quality and in line with target dates
- If you have an entrepreneurial spirit, know how to deliver, are technical, highly innovative and long for the opportunity to build pioneering solutions to challenging problems, we’d love to talk to you!


A day in the life
Your day will be a dynamic blend of strategic thinking and collaborative problem-solving. You'll engage with cross-functional teams, exploring breakthrough AI-driven advertising technologies that connect customers with brands in meaningful ways. Expect to dive deep into complex challenges, prototype innovative solutions, and translate inventive concepts into tangible product experiences with the agility of a startup but at Amazon scale. Day-to-day activities include, but not limited to:
- Meet 1x1 with agent builders and advertisers to understand their pain points and needs
- Partner with internal stakeholders to develop a vision for generative AI experiences as well as tools
- Prepare shaping documents, BRDs, PR FAQs, and other artifacts
- Deep dive voice-of-the-customer feedback and quality benchmark results
- Review publications for new developments
- Work 1x1 with engineers and scientists

About the team
The Ads AI Core Infrastructure (ACI) team builds foundational AI systems that accelerate development of advertising-aware agents and Ads foundational models like Ads Nova, enabling rapid creation, testing, and deployment of agentic experiences for 1P and 3P partners.​