Content Strategy Analyst, Apple TV+
Apple
IT
Culver City, CA, USA
Posted on Jun 27, 2025
Imagine what you could do here. At Apple, new ideas have a way of becoming great products, services, and customer experiences very quickly. Bring passion and dedication to your job and there's no telling what you could accomplish. The mission of the Content Analytics Lead is to prioritize and optimize Apple TV+’s original content across the team’s efforts in subscriber acquisition, engagement and retention. The content analytics role is to build cross-functional frameworks, metrics, and quantitative approaches to evaluating content performance against goals, building robust models to quantify the lift in media optimization, advocating for individual content success while keeping in mind overall service growth across subscriber acquisition, engagement, and retention efforts. The right person for this role has outstanding analytical capabilities, loves solving ambiguous problems, ability to tell a story with data both verbally and visually, and is passionate about television and movie content. If you are someone who is analytical and passionate about using data to drive business decisions, then this is a phenomenal role for you.