Senior Product Manager, Find My
Apple
Product
Cupertino, CA, USA
USD 172,100-305,600 / year + Equity
Posted on May 1, 2026
The Find My team is dedicated to building a seamless, private, and secure experience for users to locate their devices, personal items, and share location with friends and family. We’re a group of highly motivated engineers, designers, and product managers who are passionate about creating a simple and reliable experience for hundreds of millions of users worldwide. Innovation and creative problem-solving are at the heart of our team, and we constantly explore new approaches to deliver groundbreaking solutions while collaborating with diverse disciplines across the company, including hardware, software, and privacy, to craft an exceptional user experience.
As a Product Manager on our team, you'll thrive in a fast-paced, startup-like environment, collaborating closely with a passionate cross-functional team spanning engineering, design, marketing, and public relations to drive both the development and launch of our shared mission. You'll be instrumental in shaping product strategy, defining positioning, and bringing exciting new features to market, and your vision will directly impact millions of users. We embrace continuous iteration and improvement, so you'll have the opportunity to learn, grow, and sharpen your skills across the full product lifecycle as we build the future of Find My.
- Work in a global cross-functional team with hardware and software engineering, human interface, marketing communications, and public relations through the complete product development process.
- Identify new product development opportunities while contributing to the development of the overall Find My strategy.
- Define product positioning and key product messages. Work with marketing communications and PR on the development of product launch activities, press releases, and marketing materials.
- Closely follow emerging technology, consumer and societal trends and recommend how products will fit into those emerging trends.
- Represent product with accountability and integrity across Apple’s internal teams.
- 7+ years experience in product marketing and/or product management roles, including at least one entire product development cycle from concept to launch.
- Hands-on experience formulating product messaging and creating outbound marketing for both technical and consumer audiences.
- Proven ability to partner with engineering and design to define product strategy and roadmap, and with marketing and public relations to craft positioning, and define key marketing activities.
- Ability to drive communication with key stakeholders, the media, and public, as demonstrated by exceptional presentation skills: developing keynote addresses in an area of deep subject matter expertise, synthesizing information, applying critical thinking, crafting a compelling product story, and maintaining composure under pressure.
- Strong empathy for users and the ability to reason through product trade-offs.
- Exceptional organizational skills, ability to track many moving parts at once.
- Exceptional written and verbal communication skills; comfortable engaging with technical and executive audiences alike.
- Experience with managing multiple concurrent projects with rapidly changing information.
- 7+ years of experience in product management and/or product marketing.
- Experience or strong interest in products involving user privacy, security, or location-based technologies.
- A self-starter who is dedicated and demonstrates creative and critical thinking abilities.
- Well-versed in formulating product messaging including creating and delivering outbound marketing.
- Passion for product quality, user experience design, and attention to detail.
- Bachelor’s and/or master’s degree, or MBA preferred.