Group Product Marketing Manager, Google Ads
Group Product Marketing Manager, Google Ads
- linkCopy link
- emailEmail a friend
Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 13 years of experience in marketing, working across one or more marketing fields (i.e., growth, product marketing, brand marketing, social).
- Experience managing cross-functional or cross-team projects.
- Experience working on a scaled AI project with industry adoption and use case.
Preferred qualifications:
- 5 years of experience with people management.
- Experience with B2B product launch, with an understanding of scaled Go-to-Market strategy and execution.
- Experience in marketing AI or machine learning-driven products within the advertising or technology industry.
- Understanding of the digital advertising ecosystem, including key players, trends, and technologies.
- Ability to successfully launch and scale complex products in a fast-paced, dynamic environment.
- Excellent communication and presentation skills, with the ability to articulate complex technical concepts to audiences.
About the job
Product Marketing within GoogleAds is at the forefront of shaping how businesses connect with their customers in an increasingly dynamic digital-landscape. We drive the adoption and growth of Google’s advertising solutions by understanding market needs, articulating compelling value propositions, and executing impactful go-to-market strategies. Our team plays a crucial role in translating complex product features into clear, concise, and persuasive messaging that resonates with advertisers of all sizes. We are responsible for analyzing market trends, conducting competitive research, and collaborating with cross-functional teams to ensure our products meet the evolving needs of the advertising ecosystem. We represent the advertiser, ensuring that our products are not only innovative but also deliver tangible results and drive business growth.
As Group Product Marketing Manager, you will drive and own marketing for a portfolio of products and features within Google Ads. You will set the long-term outlook and strategy for products and features, leading teams through developing business-cases for opportunities where Google can innovate and define the holistic strategy by understanding user and market trends. You will act as a domain-expert on product(s) or feature(s) to cross-organizational-partners to provide input in the product and feature development process and predict and provide insights on industry trends on product development and marketing. You will ensure alignment with key organizational Objectives and Key Results (OKRs), address problems by using the capabilities of existing systems and exhibiting a high-level of creativity and innovation. You will advocate Google's message and best practices to the customers and industry peers via direct client communication channels.
Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.
The US base salary range for this full-time position is $211,000-$297,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.
Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at Google.
Responsibilities
- Pioneer the future of advertising by shaping and launching groundbreaking AI-driven products that empower businesses to achieve unprecedented growth.
- Demonstrate the transformative power of Google AI in Ads, crafting compelling narratives that resonate with the world's leading advertisers and inspire industry-wide innovation.
- Uncover hidden opportunities within the dynamic AI landscape, leveraging deep market insights to drive strategic decisions and propel Google Ads to new heights.
- Orchestrate seamless collaboration across teams, igniting a shared passion for innovation and ensuring the successful delivery of advertising solutions.
- Advocate data-driven excellence, transforming insights into actionable strategies that optimize marketing impact and redefine the boundaries of advertising performance.
Information collected and processed as part of your Google Careers profile, and any job applications you choose to submit is subject to Google's Applicant and Candidate Privacy Policy.
Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents-to-be, criminal histories consistent with legal requirements, or any other basis protected by law. See also Google's EEO Policy, Know your rights: workplace discrimination is illegal, Belonging at Google, and How we hire.
If you have a need that requires accommodation, please let us know by completing our Accommodations for Applicants form.
Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.
To all recruitment agencies: Google does not accept agency resumes. Please do not forward resumes to our jobs alias, Google employees, or any other organization location. Google is not responsible for any fees related to unsolicited resumes.