Product Marketing Manager, Google Workspace
Marketing & Communications, Product
San Francisco, CA, USA
USD 142k-205k / year + Equity
Product Marketing Manager, Google Workspace
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Minimum qualifications:
- Bachelor’s degree in Marketing, Business, Communications, or a technical field (Computer Science/Engineering) or equivalent practical experience.
- 6 years of experience in Product Marketing, Corporate Marketing, or Product Management, with a focus in SaaS, productivity solutions and AI.
- Experience managing end-to-end go-To-market (GTM) strategy and execution, including full-cycle products or feature launches targeting Business Decision Makers (BDMs).
- Experience leading cross-functional projects with executive-level stakeholders.
Preferred qualifications:
- Experience in B2B software-as-a-service (SaaS)/productivity solutions, with an understanding of the engaged landscape.
- Understanding how AI is transforming the productivity space and solving business problems.
- Ability to translate complex product roadmaps into clear business value and mentor sales teams in shifting from feature-based to outcome-based selling models.
- Track record of successful narrative architecture, with the ability to align stakeholder groups and resolve narrative conflicts, ensuring a consistent and high-impact voice across all channels.
About the job
The Google Workspace Marketing team promotes Google’s dynamic suite of productivity and collaboration tools to businesses and organizations demonstrating how Google Workspace can improve workplace efficiency, communication, and teamwork through integrated cloud-based solutions.
Workspace is the world's most popular productivity suite, supporting billions of users in apps such as Gmail, Documents, Sheets, Drive, Meet and Chat. It's also a critical AI surface for Google, with deep Gemini integration across the app portfolio and the powerful AI-native tools like NotebookLM.
The Workspace Product Marketing team partners closely with product marketing, sales and demand generation teams to ensure that product capabilities are translated into a powerful and differentiated business value proposition, which comes to life across our web and social properties, in sales assets, and at major Google and third-party events.
Responsibilities
- Identify trends to inform strategy, owning the Workspace marketing calendar, and driving content strategy and execution for major events like Cloud Next and Google Input/Output.
- Drive enterprise positioning by developing high-impact narratives, leading the creation of external-facing content, and translating technical capabilities into business value for decision-makers.
- Serve as strategic link between product and sales by translating technical roadmaps and customer needs into high-impact sales enablement tools, joint value propositions, and cross-functional partnerships, driving co-selling success.
- Drive demand and industry recognition by supporting lead-generation campaigns, collaborating with global teams to localize marketing initiatives, and providing strategic support for analyst briefings.
- Navigate cross-functional dynamics to build consensus on launch tactics and creative assets, managing budgets/vendors effectively to ensure Return on Investment (ROI).
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