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Global Product Activation Manager, YouTube Shopping

Youtube

Youtube

Product
San Bruno, CA, USA
Posted on Mar 13, 2026

Global Product Activation Manager, YouTube Shopping

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YouTubeSan Bruno, CA, USA
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Minimum qualifications:

  • Bachelor's degree or equivalent practical experience.
  • 6 years of experience in management consulting, go-to-market, business strategy, corporate planning, category management, or program management.

Preferred qualifications:

  • Experience in e-commerce and consumer internet businesses.
  • Experience with project management in a fast-paced, self-starting environment.
  • Excellent problem-solving and analytical skills.
  • Excellent spreadsheet modeling and presentation skills.

About the job

Video commerce is revolutionizing the way that people decide what to buy. The YouTube Shopping team is at the forefront of this shift: connecting viewers to products they’ll love through the creators that they trust. This role involves developing and executing data-driven go-to-market strategies for YouTube Shopping, focusing on user, merchant, and creator growth. It requires leading cross-functional projects, managing program execution, and driving operational excellence through OKRs and forecasting.

The US base salary range for this full-time position is $153,000-$222,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.
Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at Google.

Responsibilities

  • Drive hypothesis driven business strategy for YouTube products across users, partners, and creators.
  • Analyze competitive go-to-market (GTM) strategies and build GTM plans across business models.
  • Drive operational excellence, including setting and tracking OKRs and driving annual business planning. Own program management and tracking for key programs.
  • Define and shape GTM plans and lead experiments/trusted tester programs.
  • Work with the regional GTM team and the product management team to drive business outcomes and product adoption goals, while also leading cross­-functional projects.

Information collected and processed as part of your Google Careers profile, and any job applications you choose to submit is subject to Google's Applicant and Candidate Privacy Policy.

Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents-to-be, criminal histories consistent with legal requirements, or any other basis protected by law. See also Google's EEO Policy, Know your rights: workplace discrimination is illegal, Belonging at Google, and How we hire.

If you have a need that requires accommodation, please let us know by completing our Accommodations for Applicants form.

Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.

To all recruitment agencies: Google does not accept agency resumes. Please do not forward resumes to our jobs alias, Google employees, or any other organization location. Google is not responsible for any fees related to unsolicited resumes.