Senior Analyst, Content Planning & Analysis

The Walt Disney Company

The Walt Disney Company

IT
glendale, ca, usa
USD 124,900-152,200 / year
Posted on Jul 1, 2025

Job Posting Title:

Senior Analyst, Content Planning & Analysis

Req ID:

10124709

Job Description:

Department/Group Overview:

Disney Entertainment (DE) is one of the three major business segments of The Walt Disney Company, consisting of Disney's entertainment media and content businesses, including its motion picture film studios, Disney General Entertainment Content, streaming services, and overseas media businesses.

The primary role of the Content Planning & Analysis team is providing analytical strategy support for valuation of Disney’s content licensing and original content decisions. The team works cross-functionally across Disney Entertainment (DE) segment finance teams, direct-to-consumer strategy, data analytics, research, operations, marketing, and programming to translate DTC data (Disney+, Hulu, Hotstar) into financial decisions regarding the production and acquisition of shows and films. The team works closely with senior leadership to provide strategic insights and help inform critical business decisions for the streaming and content businesses.

Job Summary:

The Senior Analyst, Content Planning & Analysis will be responsible for analytically evaluating the investment and performance of the content on the various Disney Streaming platforms (Disney+, Hulu, Star+, and Hotstar) and across multiple distribution windows. This role will work on projects involving different content categories/genres and portfolio level analyses, content engagement, third party licensing deal valuations, distribution and windowing decisions, and executive-level reporting for leaders in Disney Entertainment (DE). The role will also contribute to the development and application of analytical methodologies and KPI tracking for evaluating the performance of content.

Responsibilities and Duties of the Role:

  • Conducting analyses of title-level and portfolio content performance (generally using Excel to manipulate and interpret large sets of data) - 30%

  • Creating presentations that summarize analyses about title expectations and performance, and insights on portfolio/brand/genre performance - 25%

  • Building models to inform deal valuations, greenlight decisions, and windowing strategies - 20%

  • Developing and updating title performance forecasts - 15%

  • Maintaining standard datasets and presentation materials, such as slate files, performance rankers, and content categorization - 10%

Required Education, Experience/Skills/Training:

  • 4-year degree in relevant fields with strong academic performance.

  • At least 2 years of work experience preferably in consulting, investing banking, finance/strategy roles at media /technology companies, or other quantitative fields

  • Demonstrated interest in streaming entertainment and/or tech industries

  • Candidate must be highly analytical with superior communication skills and someone who can thrive in a fast-paced and matrixed organization

  • Experience using SQL/Python/R a plus

  • Possess intellectual curiosity, focus on generating results and exhibit the highest personal and professional standards of integrity

  • Must be motivated, disciplined, flexible, and be able to work effectively in collaborative and autonomous environments

  • High aptitude and enthusiasm for complex problem solving utilizing financial modeling and analysis, including highly advanced Excel modeling skills

  • Familiarity with statistical concepts and analysis

  • Fluency in building visualizations of complex data sets and proficient with PowerPoint slide building

  • High EQ and professional maturity, with demonstrated ability to engage at an executive level

  • Prior experience in Media/Entertainment is a plus, but not a prerequisite.

The hiring range for this position in Greater Los Angeles is $124,900 to $152,200 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.

Job Posting Segment:

Direct to Consumer

Job Posting Primary Business:

Content Planning & Analysis

Primary Job Posting Category:

Deal Analysis

Employment Type:

Full time

Primary City, State, Region, Postal Code:

Glendale, CA, USA

Alternate City, State, Region, Postal Code:

Date Posted:

2025-06-30